Fall 2023, Winter 2026
Moondoggy Shirt Designs
Laid-back apparel designs to promote the release of the Toronto-based indie rock group’s debut and sophomore albums
The goal of these projects was to develop T-shirt designs to coincide with the releases of the indie rock band Moondoggy’s 2023 debut album Mad and Noisy, and their 2026 follow-up album Around the Fire.
Both shirts feature campground and wilderness inspired designs that reflect the laid-back and nostalgic sounds of their respective albums, paying homage to the band’s hometown of Collingwood, ON.
These designs build off of the existing branding for each album, as both were designed after the album cover art had been created, but before the full albums had been released.
The sound of the pre-release singles also influenced the direction of each shirt’s aesthetics.
